There are plenty of bands out there that are getting far too much recognition. The recognition, regardless of who they are coming from (and they tend to be from people who don't listen to much or any metal at all), some bands don't deserve it. Now I am not saying that any of the below have never released strong records or aren't any good, I am just saying, don't be so ignorant.
Burzum is currently getting bigger and bigger. The sheer amount of publicity back then was large and it probably has doubled due to the Lords of Chaos book, Until the Light Takes Us, and the worse ever, Vargs picture being posted on numerous "hipster" forums, clothing etc etc. Despite being a complete Euronymous era Mayhem supporter, Burzum did release some quintessential albums (Burzum, Aske, and Det Som Engang Var). He is good at the Black Metal but the formula used didn't change as the times did and instead created something boring.
Wolves in the Throne Room is the next one. They have managed to blend in plenty of post-rock into Black metal but so has hundreds of other bands. Wolves in the Throne Room are great live, they have some very good songs, and they have a huge hipster following that is probably the reason why this band is huge. It seems to me that their beliefs are different from the traditional Black Metal aesthetics that their beliefs are often seen as their music. I haven't heard any hippie elements in their music, Post-Rock isn't very natural.
Mastodon is the next band. Leviathan sucks, a pretentious attempt at Metal from a fairly nu-metal band. Littering the majority of their music with sweeps and liquid movement, one can wonder where is the passion in this. Crack the Skye was good but plenty of people don't see it as anything extraordinary. Dragonforce made everything fast seem to be great. Dragonforce sucks too by the way.
Darkthrone, what isn't there to say about them. They introduced low-fi aggression and the fuck you attitude to Black Metal. After Transilvanian Hunger, the bad lost their cool and slowly became a Black and Roll, Punk band. Their older material is worth heavy praise but Black and Roll for the most part is horrible, there is such a fine line between good and bad that one should best avoid it. Darkthrone are on the bad side and well, they are being praised for this more than their older material that created a genre.